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RealGreen Blog

Recent Business Operations Blog Posts

How to Market a Lawn Care Business

How to Market a Lawn Care Business

So you’re starting your own lawn care business. You have the trucks, the equipment and the staff. Now, you need the most important part: The customers. It’s time to start marketing your new lawn care business. It’s not as complicated or as difficult as you might think, especially when you have the right tools in place to take care of time-consuming marketing and business
tasks for you.

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How Lawn Care Management Software Can Grow Your Business Through Automation

How Lawn Care Management Software Can Grow Your Business Through Automation

Running a small business is no walk in the park. When that small business is a lawn care company, you have a whole separate set of obstacles on top of standard business operations. You have to think about how to retain and train employees, maximize the efficiency of your routes, provide accurate quotes in a timely manner, and the list goes on and on… So how can you possibly grow your business when you’re so focused on the day-to-day activities? The solution starts with automation.

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Do You Know What Your Customers Look Like?

Do You Know What Your Customers Look Like?

Even in today’s mostly-digital media landscape, direct mail remains one of the most effective – and cost-effective – ways to reach potential customers. This is especially true when it’s a data-driven, personalized campaign designed to reach households who are the most likely to connect with your business. With our Top Ten Targets mailing list service, we will pinpoint the prospects you need to reach.

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Prospect Smart™: Convert more leads into customers with speed to lead

Prospect Smart™: Convert more leads into customers with speed to lead

Every second counts: Following up within five minutes makes it nine times more likely that you’ll convert an online lead into a customer. Prospect Smart™ uses cutting-edge technology to capture, nurture and convert leads. It follows every lead from the first touchpoint all the way through the customer journey, deploying advanced data and analytics to help you close every sale.

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Social Media Importance

Social Media Importance

In the wake of COVID-19 and social distancing, people are relying heavily on social media to communicate and gather information. While social media channels should always be a key part of your communications portfolio, now more than ever, your social media presence has the potential to truly help your business thrive.

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Enhance Your Marketing Data This Winter with Measurement Assistant®

Enhance Your Marketing Data This Winter with Measurement Assistant®

For much of the country, lawn and landscaping seasons slowdown in the wintertime. Use this valuable downtime to enhance your marketing database with accurate measurements and pricing for spring neighborhood marketing campaigns. Measurement Assistant uses high-resolution aerial photography of neighborhoods and commercial properties, allowing you to save property photos to use in your marketing campaigns while you measure.

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Service Assistant 5 Tips and Tricks: Payment Entry

Service Assistant 5 Tips and Tricks: Payment Entry

SA5 users have the option to search for payments by the invoice, account # and standard customer fields within the site. Doesn’t matter the way you use to get into the payment entry screen, you’ll always see the three tabs production entry, claim journal and a production journal.

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CAW is like having a full-time office assistant that never sleeps

CAW is like having a full-time office assistant that never sleeps

The most successful service companies make it easy for their customers to conduct business with them. Offering your customers 24 hour a day access to their accounts is a great way to show you value their business and time. With a Customer Assistant Website (CAW), your office is open all day every day. Our CAW site has changed tremendously since we first started. From the look and feel of the website to new and updated services.

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