RealGreen Blog
Simplifying Data Management: How to Turn Raw Data into a Competitive Advantage
Simplifying Data Management: How to Turn Raw Data into a Competitive AdvantageLawn care businesses collect massive amounts of information daily. Each technician visit, customer interaction and service delivery generates valuable data points. Yet, many companies...
Why 4everGreen Is All-In on RealGreen Mobile 2.0
Why 4everGreen is All-In on RealGreen Mobile 2.0 The Company: New England-based 4everGreen was founded in 2013 and offers a comprehensive portfolio of services, including lawn care, mosquito and perimeter pest control, aeration, and overseeding. They service 2,800...
The 2025 Marketing Benchmark Report: In-Depth Marketing Insights
The 2025 Marketing Benchmark Report: In-Depth Marketing InsightsFor over a decade, our partners at Coalmarch have been helping pest control and lawn care companies optimize their digital marketing performance. Their latest benchmark report delivers the industry's most...
Rent vs. Lease Commercial Equipment for Your Lawn Care Business
Rent vs. Lease Commercial Equipment for Your Lawn Care Business KEY TAKEAWAYS How renting, leasing, and capital lending offer distinct advantages depending on your equipment needs and business goals. How standard terms in contracts can impact cost, flexibility, and...
Communication Strategies That Drive Growth: Free eGuide
Today’s green industry demands more than just exceptional work; it requires intelligent, strategic communication that transforms one-time clients into loyal, long-term partners. Our comprehensive eGuide gives you the tools and tactics to maximize every communication...
Introducing Customer Notifications: Streamline Your Essential Customer Communications
We're excited to introduce our all-new Customer Notifications, our solution that ensures your most important customer communications are delivered automatically via email and SMS—and it's all integrated with RealGreen, creating a frictionless end-customer experience....
Business Intelligence Platform: To Build or To Buy?
Business Intelligence Platform: To Build or To Buy?In the lawn care, pest control, janitorial, and security industries, where optimized profitable revenue growth and operational efficiency are paramount, businesses face a critical dilemma: Should they build their own...
ExperiGreen’s Path to Industry Leadership: A Story of Strategic Growth Through Technology
In 2016, the lawn care industry stood at a crossroads. TruGreen's acquisition of Scotts LawnService created a moment of significant change—and opportunity. For John Moehn, a veteran who had operated 12 Scotts LawnService franchises, this transition presented a chance...